Patternv1

Default-option-power pattern: the disproportionate influence

Default-option-power pattern: the disproportionate influence of the pre-selected or do-nothing option on behavior, where defaults are chosen far more often than their merit warrants because choosing requires more cognitive effort than accepting

Why This Is a Pattern

Exemplifies Cognition Operates Through Dual Processing Systems (System 1 defaults) and Implementation intentions (if-then plans) significantly (implementation intentions). Recurs in organ donation, retirement savings, software settings, subscription renewals.

Source Lessons

L-0451

The default option framework

Define good defaults so that the do-nothing option is acceptable.

Connections

Exemplifies (2)

AxiomCognition Operates Through Dual Processing Systems AxiomImplementation intentions (if-then plans) significantly

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