What is social memory?

Example: You have a one-on-one with your manager. She shares a subtle reframe of your project's strategy that clicks something into place. You nod, you feel the insight land, and you move on to the next topic. By the time you get back to your desk, you remember having an insight — but not the specific reframe. The gist lingers. The exact wording — the part that made it click — is gone. Had you jotted three words on a sticky note under the table, you'd still have it.

This concept is part of Capture Systems in the How to Think curriculum.