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How to ThinkIn the Age of AI
Principlev1PR-1599

Use noun-based framing ('be a helper') rather…

Use noun-based framing ('be a helper') rather than verb-based framing ('help') to activate consistency mechanisms and increase behavioral stability.

Why This Is a Principle

This derives from the consistency principle (Humans systematically prefer to be consistent…) and narrative identity (Human beings construct identity through ongoing narrative…). It prescribes a specific linguistic transformation - converting verbs to nouns to shift from action-description to category-membership, which activates stronger commitment mechanisms. The principle is specific about the transformation but general enough to apply across domains.