Principlev1PR-1166
Use pairwise comparison between values rather than top-down…
Use pairwise comparison between values rather than top-down ranking to reveal your authentic hierarchy, because comparing two at a time bypasses the desire to rank values in socially desirable order.
Why This Is a Principle
Derives from Illusion of Explanatory Depth (self-assessment is unreliable until forced to articulate) and Bias Blind Spot Asymmetry (bias blind spot—we deceive ourselves). The principle prescribes a specific method that works around these biases: pairwise forces concrete choices that reveal rather than construct preferences.