Lessons tagged “nudge-theory”
8 published lessons with this tag.
Build capture into your environment
Place capture tools where you will see and use them without having to remember. The best capture system is one your environment triggers automatically — not one that depends on willpower or recall.
Financial agents
Agents for spending saving and investment decisions.
The default option framework
Define good defaults so that the do-nothing option is acceptable.
Delegation to environment
Your environment can enforce behaviors that willpower alone cannot sustain.
Default choices are the most powerful choices
Most decisions are made by default — design defaults that serve you.
Friction engineering
Adding friction to bad choices and removing friction from good choices changes behavior.
Libertarian paternalism for yourself
Design choice environments that nudge your future self toward good decisions without removing freedom.
Environmental defaults
What your environment makes easiest to do becomes your behavioral default.