Loading lessons
Preparing the next section of the lesson graph.
1 published lesson with this tag.
You cannot think your way to a new culture — you must act your way there. The conventional approach to culture change starts with beliefs (communicate the new values) and hopes that behavior follows. The effective approach starts with behavior (change what people do) and lets beliefs follow. When people act in new ways and experience positive results, their beliefs update to explain and justify the new behavior. Behavior change precedes belief change, not the other way around.